Planned obsolescence or built-in obsolescence – In industrial design and economics is a policy of planning or designing a product with an artificially limited useful life, so it will become obsolete (that is, unfashionable or no longer functional) after a certain period of time.
The rationale behind the strategy is to generate long-term sales volume by reducing the time between repeat purchases (referred to as “shortening the replacement cycle”)
Planned Obsolescence is the deliberate shortening of product life spans to guarantee consumer demand.
As a magazine for advertisers succinctly puts it: The article that refuses to wear out is a tragedy of business – and a tragedy for the modern growth society which relies on an ever-accelerating cycle of production, consumption and throwing away.
The Light Bulb Conspiracy combines investigative research and rare archive footage to trace the untold story of Planned Obsolescence, from its beginnings in the 1920s with a secret cartel, set up expressly to limit the life span of light bulbs, to present-day stories involving cutting edge electronics (such as the iPod) and the growing spirit of resistance amongst ordinary consumers.
This film travels to France, Germany, Spain and the US to find witnesses of a business practice which has become the basis of the modern economy, and brings back disquieting pictures from Africa where discarded electronics are piling up in huge cemeteries for electronic waste.
Directed by: Cosima Dannoritzer
Thanks to these international, inter-company agreements (well illustrated here in the case of the light bulb’s life-reduction over the last century) we really Do have an identifiable template under which large companies Are going to operate.. to maintain consistent profits.
These agreements also foster alliances and understandings between the largest companies, solidifying the groups’ monopoly/ duopoly/ oligopoly etc. over their particular market areas.
If there is a display of competition and output styles between the different companies, there Will at least be Some agreements in place to preserve both a steady income and mutually beneficial consolidation for the established players involved. Negating any veritable competition.
These collectivist tactics have been going on too long.. resulting in disastrous consequences globally, in ever-decreasing/expanding circles (how ever you see it) of self-interest.
The illusion of competition is diligently maintained. It’s part of everyday business now. Maintained by those in the know (the heads of companies, executives, lobbyists etc.) for the ‘benefit’ of the consciences of those further down the chain of influence and for those who’d actually care to watch what’s going on.
These sorts of corporate activities serve big money interests alone.
Over time, production processes are becoming less and less dependent on manpower and this is not as good a thing as the Zeitgeist movement would like to promote. (Be careful who your thought-givers are, and what social-engineering intentions for that movement may be). Just do be aware, all otherwise well-meaning movements and institutions are co-opted by the big boys sooner or later.. and these days sooner is more likely to be the case.
Today’s corporatism is a form of fascism.. less obvious than Nazism ever was. and is far more detrimental to the planet’s survival.
It just a little obvious in this day and age what’s going on here.. what’s been transpiring on our planet since at least the second world war and more likely, to differing degrees, a long time before then.
You can put it down to human nature, or down the activities of a particular Type of human being — ‘enterprising’ people who wish to promote their own survival to the detriment of everything else.. the end justifies the means and all that sort of thinking).
This documentary illustrates quite well (to those who’d scoff at such ‘beliefs’ as) people planning together for their own benefit to the detriment of others in our world . [source]